Episode 110

Is Your Brand Invisible on LinkedIn? How To Stay Top of Mind with Your Ideal Customers

With one billion members on the platform, now more than ever it's harder to stand out and stay top of mind. There's a lot of advice on LinkedIn™️ when it comes to crafting the perfect post, but with Ali Schwanke we look beyond this. Listen and learn how to avoid common mistakes and become memorable.

The key moments in this episode are: 00:00 Introduction to the Show 00:24 The Importance of Standing Out on LinkedIn™️ 01:36 Overcoming the Fear of LinkedIn™️ 04:59 The Challenges of Staying Focused on Social Media 07:02 The Power of Consistency in Social Media 11:25 The Role of Thought Leadership in Staying Top of Mind 21:44 The Impact of Ghostwriting on Social Media Presence 28:55 Conclusion: The Power of Taking Action 

Connect with Ali Schwanke on LinkedIn - https://www.linkedin.com/in/alischwanke/

ABOUT MICHELLE J RAYMOND  Michelle J Raymond is an international LinkedIn B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn and let her know you are part of the community of podcast listeners. 

Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/

B2B Growth Co offers LinkedIn Training for teams to build personal and business brands and a LinkedIn Profile Recharge service for Founders/CEOs. 

Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins

Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/

Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

Next Episode All Episodes Previous Episode

About the Podcast

Show artwork for Social Media for B2B Growth: LinkedIn Strategies and Tips
Social Media for B2B Growth: LinkedIn Strategies and Tips

Listen for free

About your host

Profile picture for Michelle J Raymond

Michelle J Raymond

Michelle J Raymond founded B2B Growth Co and has made her mark as a leading LinkedIn growth strategist. She offers comprehensive strategies and training to brands eager to harness LinkedIn for business growth through thought leadership, content marketing or social selling techniques.

With 20+ years’ experience in B2B sales, and almost a decade of social selling on LinkedIn, Michelle stands out for her significant LinkedIn contributions as the co-author of two globally acclaimed books: “Business Gold,” the first book exclusively dedicated to LinkedIn Company Pages, and “The LinkedIn Branding Book,” and her insightful podcast Social Media for B2B Growth.

Follow her YouTube channel @MichelleJRaymond for helpful how tos.