Episode 153
How To Make a B2B Brand STAND OUT on LinkedIn
How do you sell more on LinkedIn when posting content alone isn't working? First recorded for The Futur Podcast, Chris Do interviews Michelle J Raymond and they look into the business side of LinkedIn.
Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ
Key moments in this episode:
00:00 Introduction to a Milestone Podcast Episode
00:38 Flipping the Script: Michelle Gets Interviewed
04:17 The Journey to LinkedIn Success
07:55 Understanding the Resistance to LinkedIn
10:24 Effective LinkedIn Strategies for Businesses
28:01 The Power of Company Pages on LinkedIn
33:30 The Power of Two: A Personal Story
34:39 Employer Branding and Staff Turnover
35:54 Engaging Employees on LinkedIn
36:50 Overcoming LinkedIn Intimidation
41:04 Creating Effective Company Page Content
43:51 Thought Leadership and Originality
56:55 The Future of LinkedIn and Social Media
Connect with Chris Do on LinkedIn - https://www.linkedin.com/in/thechrisdo/
ABOUT MICHELLE J RAYMONDMichelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners. Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/
B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs. Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/
Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond
#LinkedIn #LinkedInForBusiness #Branding
