Episode 10
LinkedIn Marketing Super Powers for Small Business - featuring Rachel Klaver
How can your small business compete with no marketing budget and no marketing team? Rather than worry about what you don’t have let’s focus on what you do have that will make all the difference. Host Michelle J Raymond discusses how small businesses can stand out from the crowd by embracing their strengths with this week’s guest Rachel Klaver – Identify Marketing.
The key moments in this episode are: Key areas of focus Marketing Strategy, Digital Sales Funnels and CRM. · Marketing for small business vs big business. Is there any difference? · If I don’t have a big advertising budget can I still compete online? · Superpowers – Kindness, Authenticity, Generosity and Confidence · If today was Day 1 for a small business owner who wanted to get started, where should they start their digital marketing journey? · We learn and evolve on our marketing journey – is there something you look back on now and laugh at because you realise how far you have come?
ABOUT MICHELLE J RAYMOND Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners. Connect with Michelle J Raymond on LinkedIn™️ - https://www.linkedin.com/in/michellejraymond/ B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs. Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond #LinkedIn #smallbusiness #marketing strategy #BusinessGrowth #content marketing