Episode 23

Attract and Convert More Clients on LinkedIn

Do you struggle to create and sell your service-based offer on LinkedIn? Are you tired of feeling like your offer isn't resonating with potential clients? What if I told you there was a way to learn how to listen to your clients, create a clear roadmap, and sell outcomes instead?

By listening to this episode with guest expert Angela Tsai, you'll discover the solution to creating an irresistible offer that attracts and converts clients. You'll walk away with the tools and strategies you need to achieve your desired outcome: a service-based offer that sells itself. 

The key moments in this episode are: 00:00:00 - Introduction 00:04:23 - The Four-Step Process 00:05:01 - The Hypothesis Phase 00:06:14 - The Validation Phase  00:08:01 - Conclusion  00:11:48 - Launching Your Business 00:14:09 - Soft Launch vs. Big Bang  00:15:01 - Components of a Successful Offer  00:19:38 - Selling Value, Not Expertise  00:24:01 - Marketing vs Selling Offers  00:26:28 - Finding the Balance Between Sales and Marketing  00:28:08 - Actionable Tip for Selling Offers  00:29:31 - The Importance of Listening to Your Clients

Connect with Angela Tsai on LinkedIn - https://www.linkedin.com/in/angelatsai1/

ABOUT MICHELLE J RAYMOND

Michelle J Raymond is an international LinkedIn B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn and let her know you are part of the community of podcast listeners. 

Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/

B2B Growth Co offers LinkedIn Training for teams to build personal and business brands and a LinkedIn Profile Recharge service for Founders/CEOs. 

Book a free intro call to learn more  - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins

Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

 

#LinkedIn #Offers #Positioning

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Social Media for B2B Growth: LinkedIn Strategies and Tips

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Michelle J Raymond

Michelle J Raymond founded B2B Growth Co and has made her mark as a leading LinkedIn growth strategist. She offers comprehensive strategies and training to brands eager to harness LinkedIn for business growth through thought leadership, content marketing or social selling techniques.

With 20+ years’ experience in B2B sales, and almost a decade of social selling on LinkedIn, Michelle stands out for her significant LinkedIn contributions as the co-author of two globally acclaimed books: “Business Gold,” the first book exclusively dedicated to LinkedIn Company Pages, and “The LinkedIn Branding Book,” and her insightful podcast Social Media for B2B Growth.

Follow her YouTube channel @MichelleJRaymond for helpful how tos.